Creating anti-aging face care ranges from traditional Persian herbal medicine ? This is the challenge that was launched Yasmine Valipour, founder of the cosmetics brand Andishée. This Iranian has left the world of finance to reconvert into the universe of beauty. The result: Andishée natural anti-aging skin care is attracting more and more women.
Pistachio and saffron: the leading ingredients of Persia gathered by Andishée
For Yasmine Valipour, the creation of Andishée is a return to the sources, to his memories of childhood. "I wanted to carry the beauty rituals of Persian women, " she explains. So, what better than natural care designed with the leading assets of Persia? "Andishée uses innovative ingredients in cosmetics such as saffron extract and pistachio oil , two plants of Persian biodiversity. They have as many virtues as others, such as the argan, "continues the founder.
Saffron extract is one of the most powerful antioxidants on the cosmetics market. Yves Saint Laurent dedicates a whole range of anti-aging care called Red Gold . The promise of saffron: to firm up the skin and give it all its brilliance.
Andishée: mix of Iranian and French know-how
Day cream , eye contour , serum , all Andishée care are anti-aging and natural , derived from plant cosmetics and eco-responsible. And real bonus: all plants (saffron pistachio may also grenade, morello cherry, white jasmine, rice, aloe vera, rosemary and sunflower) are brought from Iran. "I work with small local producers that I took care to select myself," explains Yasmine Valipour. We import the raw material of Andishée care directly from Iran to our partner laboratory located in the French Cosmétic Valley. "
While waiting to open its own network of shops, the Andishée brand markets its products in a Parisian beauty institute, in another Lyon and on its website. Price level: € 47 for an anti-aging eye contour, € 65 for a global anti-aging cream and € 67 for anti-aging serum.