Every woman is unique. And if there is adapted care, we dream of tailor-made cosmetics, perfectly in agreement with our complexion, our skin type, the shape of our face and fittings with our tastes ... And if it was already possible? Brands are responding more and more to this demand for care made just for us. We tell you everything.

Calculations to make me beautiful

Lack of hydration, loss of firmness, luster at half-mast ... Our failures are precisely measured using new tools such as scanners or targeted questionnaires. This is the choice of Dr. Pierre Ricaud with "My Cream" and "My Essence Custom": a base of care mixed with 3 pure active selected for us, treating redness , sensitivity, sebum ... and made to order (70 €). But also, Ioma In.Lab with "My Cream", a base of moisturizing active enriched, under our eyes after diagnosis, 9 doses of anti-aging serums, firmness ... (149 €). Real elixirs!

The makeup that suits me

Makeup is not left behind. Since October, Lancôme offers a foundation performed live via an ultra sophisticated algorithm. With 72,000 possible combinations , we inevitably find THE color that corresponds to us. For now, the "Teint Particulier" treatment (89 €) is to be previewed at Galeries Lafayette Haussmann. Finally, the brand Eyeko (32 €) sold at Sephora , allows you to compose your ideal mascara by choosing the shape of your brush, its adapted care formula and the desired final effect.