CA Y EST: Netflix is officially available in France, on smartphones, tablets, computers, screens and connected TV, since September 15, 2014. Its ambition: to seduce one third of French within 5 to 10 years according to its boss Reed Hastings in an interview with Figaro.
Created in 1998, the Netflix website originally operated by correspondence with a system of good returns. The subscriber received and returned his / her DVDs by post. Since then, the site has been modernized using the technological revolution of Cloud Computing .
Much simpler since no need to return its DVDs: all movies are stored in this virtual space that is the cloud to which any computer or TV can have access via Internet. In 2013, Netflix has 40 million members: 1 in 3 Americans between the ages of 20 and 50 has immediate and unlimited access to more than 100,000 titles.
Netflix or the art of making the buzz
Netflix by here, Netflix by there ... For several months, Netflix is at the heart of the news. And for good reason: after investing more than 50 countries in the world, Netflix finally plays Fench touch. The video-on-demand service even announced that it would produce a 100% French series and that it would take place in Marseille.
Other buzz a few weeks ago: his job posted on July 11, 2014 in Great Britain and Ireland. What Netflix proposed? Working from her couch while spending her day watching TV programs, series and movies on the platform. The qualities sought and mentioned in this job offer of a particular genre: "film and television experts". In the Netflix fan language, this job is called "taguer". The ideal opportunity to turn your hobby into a craft! In short, Netflix pays you to watch movies and it should please a lot of people!
What exactly does Netflix offer?
This is a private video rental service on demand. By subscribing to Netflix , we have access to a catalog of movies and series that can be viewed at home (or elsewhere if we have access to the internet) and which is regularly renewed. It's a bit like the video of the Spotify musical website. The exact price of the subscription: from 7,99 € to benefit from the subscription on a screen and up to 11,99 € to be able to watch Netflix simultaneously on 4 screens (attention: the teenagers will love watching their series in their rooms). Please note: the first month of subscription is free.
Why are we talking about so much ?
Before finally being able to set up in France in the autumn of 2014, Netflix faced a rise of shields. It must be said that Netflix is a very serious competitor for companies that offer video on demand, and even for conventional television. Its strength: a very extensive catalog of recent films and this monthly formula which is more attractive than rental to film. But since then, Netflix has managed to find an agreement with the government and French production players.
Does Netflix competitors it markets?
There are some similar offers like Canalplay for example, which offers an unlimited movie rental and series starting at € 6.99 per month. But Netflix offers more titles and renews them regularly. Netflix's film and series catalogs are impressive. But beware, no House of Cards on the Netflix French. This series, with Kevin Spacey, behind the scenes of the White House, produced by Netflix, was bought by Canal Plus for French broadcasting.
Netflix will offer only am é movies Ricans?
No ! There are many American series and movies actually but not that. The catalogs of films and series proposed differ from one country to another and we find productions from many countries. A small selection: Downtown Abbey (2 seasons), Doctor Who (7 seasons), Lie to me, Homeland, Orphan black, etc. And cinema side: Le Mépris, Quai des Orfèvres, The heart of men or even US classics like Star Trek, I am a legend, Mary at all costs ...
Thanks to Enrique Howard-Tillit, technical project manager for the Marie-Claire group for its decryption.
