Kenzo: a first perfume for men
The Japanese Kenzo Takada organizes his first parade of ready-to-wear in 1970 in Paris, city where he will make his entire career. His style lost between East and West quickly seduced by his lightness, simplicity and romanticism. In 1988, the Kenzo company embarked on perfumery, an area that would soon become one of the most important departments of the brand. Thanks to a choice of audacious themes, Kenzo perfumes will quickly succeed in captivating a large public. The first Kenzo fragrance is for men. Soberly titled "Kenzo Homme", the perfume presents marine notes with sage, lemon and "bergamot" in mind, with nutmeg in heart and in "background" notes "cedar" and "musk". If the perfume is a great success with the masculine, it is also thanks to its blue bottle, adorned with a bamboo that remains still today a classic.
Flower by Kenzo
In the year 2000, Kenzo releases a fragrance that will have the effect of a real tidal wave. "FlowerbyKenzo" is quickly becoming a mythical perfume all over the world. Presented in a singular bottle, long, curved and flanked by a blooming poppy, the perfume seduces by its poetry and its minimalism. In an urban and technological world, the poppy symbolizes the link with nature. Sweet, fresh and invigorating, "FlowerbyKenzo" is characterized by "head notes" of hawthorn and blackcurrant, "notes of the heart" of violet, jasmine and pink as well as background notes of "vanilla", opoponax and white musk. This olfactory harmony makes it an "oriental-floral" fragrance that soon seduces women all over the world, eager for naturalness and sensuality.
A world of happiness with Kenzo
"The world is beautiful" is Kenzo's motto. This sentence alone expresses the singularity of the creator's gaze. Kenzo perfumes succeed in transmitting all the sweetness desired by the creator.
Simple, free and serene, here is the portrait of women that Kenzo seeks to seduce. Through subtle harmonies between freshness and lightness, the perfumes of the brand are genuine flights of sweetness, capable of reaching the depths of the soul.
In order to delight the greatest number, Kenzo has not hesitated to repeat several times his mythical perfume, adapting ever more to the evolution of modern society. With "Flower Tag", in 2011, he praises urban cultures. Even more exalted, this new fragrance, always with sweet fruity notes of rhubarb, blackcurrant and mandarin, combines with the originality of street-art design for a unique and dynamic creation.
