In the 60s, the look of the model Twiggy makes all women dream. The fashion is to false eyelashes that are worn daily. By dint of being glued and peeled, they damage the natural lashes.
Women ask their pharmacist for a product that can repair their sparse, weakened eyelashes. This comes back to the ears of Mr. Maute, who bought Mavala in 1961. He then has the idea to create a care to stimulate the growth of the eyelashes. A pioneer.
A clever product for XXL eyelashes
Double-Eyelash is born in 1967. Its name announces its promise: to multiply by two the size of the eyelashes
The formula contains vitamins and proteins, which fortify and protect the eyelashes, as well as glycolic acid and biolysates of lactic ferments, which hydrate and nourish them.
This solution makes it possible to shorten the phase of fall of the hair, known as the telogen phase, in favor of the anagen and catagen phases, that is to say of birth, growth and rest.
A well thought out brush, a night action
Malin, Double-Lash applies with a brush for an easy gesture, and at the time totally new. It is placed in the evening, on perfectly make-up make-up, so that it acts during the night. The day, a mascara enriched with silk protein is applied to continue to take care of the eyelashes during the day.
It is used as a cure for two to three months, or throughout the year. The first results are visible to the naked eye from a month of daily application. The eyelashes gain in thickness and length.
A triple action eyebrows but also beard!
This treatment can also accelerate the growth of the eyebrows. Men turn him away for their beard.
Its success is international. It has proved its worth in more than one hundred countries around the world.
Double-Eyelashes from Mavala, 14,30 €.
In the same family ...
CULT A bestseller that acts on the growth thanks to a plant complex, but also on the pigmentation of the eyelashes and eyebrows, thanks to the coleus forskohlii, which stimulates the synthesis of melanin. Lipocils Expert of Talika, 39,90 €.
TWO IN ONE Brand new, it has two formulas and two tips. With the liner, the shoot is boosted and the eyelashes are anchored. With the mascara, sheath and instantly increase the diameter of the hair. Optim-Eyes Lashes & Brows by Filorga, € 49.90 (released in October).
BLUFFANT Developed by an ophthalmologist in collaboration with chemists, it was created specifically for the doctor's wife, who had undergone chemotherapy. It contains a patented cocktail of ingredients, including peptides, ginseng, wheat proteins. Revitalash Advanced by Revitalash Cosmetics, 75 €.